I completed the rebrand of Barn On The Farm in the second year final major project; I chose this festival as I had attended it multiple times and felt their branding didn't reflect the values and success of the festival. I chose to update the logo as I felt it was messy and outdated, instead I used a bold simple logo as it is considerably more clear and readable. I altered the colour scheme to make it more vibrant and noticeable alongside other festivals branding. Finally I used the motif of the 'A' without it's crossbar to symbolise the tents and camping that a key aspect of Barn On The Farm.